STOP making new office buildings

The future of cities is poised for a transformation that doesn't revolve around constructing more office buildings that may not align with people's actual needs. Property developers hold a hidden gem within their grasp: the unmet demand that permeates every single US city. By redirecting their focus towards this untapped potential, developers can become trailblazers in reshaping the market landscape. Instead of following traditional models, they can harness data-driven insights to identify and cater to the genuine market demand for properties. This shift not only enables developers to stay ahead of the curve but also positions them as pioneers in meeting the evolving needs of urban dwellers, thus ushering in a new era of city development that is both sustainable and responsive to societal changes.

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